Take orders on your own site instead of renting a marketplace

Marketplaces bring orders, but they take a cut of every one and keep your customer relationship. Direct online ordering on your own site lets you accept orders and bookings yourself — so more of each sale stays with you, and the customer is yours to keep.

Keep the margin the marketplace takes

Every order through a third-party app comes with a fee, and over a busy month those fees add up to real money. Ordering on your own site cuts out that middleman on the customers who already know you — the regulars and repeat buyers who don't need a marketplace to find you. It won't replace every channel, but it's the one where you keep the most.

Simple enough that customers actually use it

A direct ordering flow only helps if people finish it, so we keep it short and mobile-first: browse, choose, pay, done, without an account wall or a maze of steps. The same approach works for bookings and appointments — pick a service, pick a time, confirm. The easier it is, the more orders make it through instead of drifting back to an app.

Yours, and part of the bigger picture

Because it lives on your own site, you own the orders, the customer data, and the relationship — not a platform that can change its terms. It connects to the rest of your site and tracking, so you can see what's selling, and pairs with email or ads to bring past customers back. We'll be honest about where a marketplace still earns its keep, too.

What's included

  • A direct ordering or booking flow on your own domain
  • A short, mobile-first path from browse to paid
  • Secure payments through trusted processors
  • Order or booking notifications sent to your team
  • No per-order marketplace commission on direct sales
  • Ownership of your orders and customer data
  • Tracking so you can see what sells and what doesn't

This is part of Web Development — one team runs it alongside the rest of your growth system.

Common questions

Will this replace apps like the big delivery marketplaces?

Not entirely, and we won't pretend it will. Marketplaces still bring new customers who've never heard of you. Direct ordering is about keeping the margin on the customers who already know you, where the fees hurt most.

Do I need delivery drivers to offer this?

No. Direct ordering works for pickup, dine-in, bookings, and appointments, not just delivery. If you do want delivery, we can connect it to a service that handles the driving without taking your whole margin.

How do customers pay?

Through established payment processors, so card details are handled securely by them. Money goes to your account, and you're notified of each order as it comes in.

More Build services

Ready to grow?

Tell us about your business and we'll put together a plan — usually within one business day.