Google Ads

Google Ads That Bring Calls, Not Just Clicks

Your ad budget goes straight to Google, separate from our fee.

The problem

What you lose by not showing up

Every day you're not showing up when someone searches for what you sell, a competitor's ad is taking that call. Unlike SEO, paid search reaches buyers at the exact moment they're ready — miss it and that intent is gone. And a poorly-run account quietly burns budget on the wrong clicks while you wait for it to work.

Our process

How we actually do the work

1

Setup

We review or build your account, research the keywords your buyers actually use, and structure campaigns around your goals and budget.

2

Launch

We write the ads, set targeting and negative keywords, and make sure conversion tracking is in place before a dollar is spent.

3

Optimize

We review search terms, cut what's wasting budget, and tune bids toward the calls and forms that turn into customers.

4

Report

Monthly, in plain language: what you spent, what it produced, and where the budget goes next. No vanity metrics.

What's included

Exactly what we do for you

  1. 01Campaign strategy built around high-intent, ready-to-buy searches
  2. 02Account and conversion tracking set up correctly from the start
  3. 03Ad copy and landing pages designed to convert
  4. 04Negative keywords and ongoing waste reduction
  5. 05Bid and budget management focused on cost per lead
  6. 06Call and form tracking so you see which ads produce inquiries
  7. 07Clear monthly reporting in plain language
The Tobex Standard

Speed, quality and security in every Google Ads engagement.

01

Speed

  • Work goes live in days, not quarters
  • Fast landing pages so spend is not wasted
  • Ongoing optimization to cut wasted spend
02

Quality

  • Targeting built on buyer intent
  • Every lead traced to its source
  • Plain-language monthly reports
03

Security

  • Ad accounts, pixels and profiles set up in your name
  • You are never locked in
  • Privacy-conscious tracking setup
Why we're different

Clear scope. Plain language. No surprises.

Most ad agencies report clicks that never became customers. We keep your ad budget paid straight to Google, and report the calls, forms and sales the ads actually produced.

Quote-only

Quoted to your scope

Every Google Ads engagement is priced to what your business actually needs. Tell us where you are and we’ll send a clear written quote — deliverables, timeline and price — within one business day.

Why Tobex

Why Tobex, not an agency

What typical agencies do
Bury the management fee inside your ad spend
Report impressions and clicks that don't pay you
Set it and forget it
Lock your account behind their agency
Make you wait weeks before ads go live
What Tobex does
Ad budget paid directly to Google, separate from our fee
Report calls, form fills and purchases — conversions that matter
Ongoing search-term reviews, negative keywords and bid tuning
You own the ad account and the data — always
Campaigns can start driving inquiries within days of launch

Common questions

Yes. Ad spend goes to Google and is always yours; our management fee is separate and stated up front. You keep the ad account in your name.

It depends on your market, margins, and goals. We'll recommend a starting budget that can gather enough data to optimize, and scale it based on results.

Unlike SEO, ads can start driving inquiries within days of launch. The first weeks are about gathering data; performance improves as we optimize.

You keep the ad account, its history, and all the data — it is set up in your name from the start. Campaigns keep running until you pause them; nothing is held hostage, and there is no rebuild if you ever move management in-house or elsewhere.

Get started

Tell us about your business

No payment now — tell us what you need and we'll send a written quote within one business day.

Email us Get a quote